Demo video -
Credit Card in the Mobile App
Ulster Bank
To transform NatWest’s brand perception from an impersonal, traditional lender into a trusted partner for the UK’s most unique entrepreneurial spirits. By "unearthing" the human story behind a 250,000-year-old family legacy in the Yorkshire Dales, we aimed to reverse the trend of SMEs seeking funding outside major banks.
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My role in the team to establish the visual tone of the main narrative, and extract some somatic ressonance that reflected the clients wish shine a light on family and the local community of similar businesses
Creative
Copywriter
Motion Graphics
Producer
Sustainability and Energy based campaign asset creations
Ulster Bank
To transform NatWest’s brand perception from an impersonal, traditional lender into a trusted partner for the UK’s most unique entrepreneurial spirits. By "unearthing" the human story behind a 250,000-year-old family legacy in the Yorkshire Dales, we aimed to reverse the trend of SMEs seeking funding outside major banks.
Mortgage engagement campaign
NatWest
To transform NatWest’s brand perception from an impersonal, traditional lender into a trusted partner for the UK’s most unique entrepreneurial spirits. By "unearthing" the human story behind a 250,000-year-old family legacy in the Yorkshire Dales, we aimed to reverse the trend of SMEs seeking funding outside major banks.
-
My role in the team to establish the visual tone of the main narrative, and extract some somatic ressonance that reflected the clients wish shine a light on family and the local community of similar businesses
Creative
Copywriter
Motion Graphics
Producer