In adherence to EBRD‘s mandate to use zero paper when possible—I produced these ‘Season’s Greetings’ greeting cards to be distributed amongst staff, members and the institution’s clientele.

The 2020 eCard was also to be extended for use on the 9:16 ratio digital screens at EBRD HQ for the period leading up to the winter holidays.

2019

Due to the short lead time—the 2019 eCard was based on a card design used from a previous year, this meant constructing the elements needed from the flattened image (below) using a mixture of masking, additional stock imagery and other elements created entirely from within in Photoshop.

The resulting layered file was then brought into Adobe After Effects to create a sense of depth and movement.