branding
ford:
sync technology
Proof of concept pitch work
Print and Interactive pitch work for Ford Motor Company to promote the company's then-new Sync hands-free technology—providing information on driver habits, misdemeanours and driving scenarios which result in either potential accidents or breaking the law. With the Photoshop interior mock-up, each situation has a call to action revealing either video or audio information.
Below an example of an approach, one can take producing a poster or other print-based option.